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From jamie.goodwin@hullcc.gov.uk | Wednesday 29 May 2019

Hull City Council is among 11 bodies from the private and public sector to become Principal Partners in the Marketing Humber push.

11 organisations will play a lead role in promoting the Humber’s bid to become a world leader in combating climate change.

Major Hull organisations have signed up for a partnership that it is hoped will place the Humber region at the forefront of global decarbonisation.

Hull City Council is among 11 bodies from the private and public sector to become Principal Partners in the Marketing Humber push.

The organisations will play a lead role in delivering an ambitious strategy that will including promoting the Humber’s bid to become a world leader in combating the threat posed by climate change.

The groups collectively employ tens of thousands of people and are key drivers of investment and economic growth across the Humber estuary.

They are:

  • Hull City Council
  • East Riding Council
  • Port operator Associated British Ports (ABP)
  • Hull healthcare provider City Health Care Partnership (CHCP)
  • Drax Power, the UK’s biggest energy producer
  • KCOM
  • Phillips 66, owner of the Humber Refinery in Immingham
  • The University of Hull
  • Yorkshire Water
  • Ørsted, the world’s leading offshore wind farm developer
  • Grimsby-based Young’s Seafood

Marketing Humber has joined with the University of Hull to launch a long-term campaign called The Waterline, to promote new economic models that demonstrate how decarbonisation can deliver both environmental sustainability and economic growth.

The campaign recognises that the Humber is one of the coastal regions around the world listed as at high risk due to rising sea levels and increasing flood threat.

It also builds on the Humber’s ever-growing reputation as the UK’s leading centre for renewable energy generation.

Marketing Humber chair Andy Parkinson said: “We’re delighted so many of the Humber’s biggest players have come together behind our shared vision with the University of Hull to elevate the region to a position of international economic significance and environmental sustainability.

“This is just the start – there are more opportunities to join us and we are talking to several other leading organisations about also becoming Principal Partners.”

Marketing Humber represents a powerful network of more than 250 Bondholder businesses and organisations who work together to raise the profile of the Humber as a great place to live, work, invest and visit.