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Introduction to Meta Ads

5 November 2024

17:00pm - 20:00pm

Online

Meta owns Facebook and Instagram, accounting for billions of users between them. In recent years businesses have been pushed towards spending money to promote content. Doing so also helps organic content be seen, so it’s becoming important - whether you like it or not. This session will show you how to set up a Meta ad. You’ll think about ads, ad sets, objectives, creative sizes/types, variable copy, approval processes (and what can go wrong) and reporting. Meta ads are complicated, but we’ll keep this as simple as possible.

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Introduction to IoT – Bringing Shop floor data to life

6 November 2024

09:30am - 16:30pm

Louis Pearlman Centre

Join us for an immersive full-day workshop, "Introduction to IoT – Bringing Shop Floor Data to Life," where you will learn how IoT technology can transform your manufacturing operations. Discover how to connect, monitor, and analyse data from your shop floor to drive efficiency, reduce downtime, and make informed decisions.

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Hull Business Breakfast

7 November 2024

08:00am - 10:00am

The Guildhall

The Hull Business Breakfast returns in autumn 2024.

The event will feature the latest update on the Hull and East Yorkshire Mayoral Combined Authority (MCA) devolution deal, following the recent announcement of support from the new Government.

We will also be joined by Oh Yes! Net Zero, plus representatives from their member businesses, for a panel discussion on reducing carbon emissions and leading the way towards a sustainable future.

Following the launch of the new Humber narrative, the MD of Future Humber, Dr Diana Taylor, will be there to talk through the roll out and how your business can utilise the tools and resources.

Following the presentations, attendees will be invited to visit the exhibition stands in the Banqueting Hall featuring a range of business support services from the council and other agencies.

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HR Potential Changes to Law

7 November 2024

10:00am - 12:00pm

Beverley Enterprise Centre

As a business and employer, do you have concerns or questions about the impact of government changes to employment law? Are you aware of how these changes could impact your business?
The new Labour government promised in their manifesto, radical change and reform of employment law, within their first 100 days. This workshop will cover an in-depth review of the forthcoming changes that are relevant to SMEs in Hull and The East Riding of Yorkshire.

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Practical Bid Writing Skills

12 November 2024

10:00am - 11:15am

Online

Are you trying to retain that ‘must win’ contract? Do you need to improve your win rate for tenders? Are you trying to beat a competitor to secure a contract that’s going to come out to tender…

If you’ve answered ‘Yes!’ to any of these, why not boost your success potential in tenders by joining our Bid Writing Skills workshop.

Delivered by bid and tender support specialists Kate Skillman and Nigel Denison of Gimlet Associates Ltd, this workshop will show you how you can improve your win rate by making small changes in how you approach tenders.

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Compliance Elements of NetZero

13 November 2024

10:00am - 13:00pm

Online

This webinar will provide a comprehensive understanding of the legal requirements, industry standards, and best practices needed to ensure compliance while pursuing ambitious sustainability goals.

Webinar Objectives

  • To provide a detailed understanding of the regulatory landscape related to Net Zero emissions.
  • To equip you with knowledge on compliance requirements and how to integrate them into your Net Zero strategies.

To discuss practical steps and tools for maintaining compliance while achieving sustainability targets

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Leading Lean Teams & Projects

15 November 2024

09:30am - 13:30pm

Louis Pearlman Centre

Transform your approach to leadership with our focused workshop on Leading Lean Teams & Projects. In this intensive 4-hour session, you'll discover the essential strategies and tools to effectively lead teams and manage projects using Lean principles. Equip yourself with the skills needed to enhance efficiency, foster collaboration, and drive continuous improvement.

This workshop is ideal for managers, team leaders, project managers, and anyone involved in leading teams or managing projects who seeks to apply Lean principles for improved efficiency and effectiveness.

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Building an Integrated Social Media Campaign

19 November 2024

09:30am - 16:30pm

Bridgehead Business Park, Hessle

This intermediate all-day workshop will help you plan out what you need to deliver an effective, integrated multi-channel campaign for your business. We’ll explore what makes a great campaign and model how it could work in practice. In the second half of the day, we’ll help you plan your own campaign. Bring ideas about what you want to do in your business!

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Hull & East Riding Construction Summit: People & Skills

20 November 2024

08:30am - 13:30pm

MKM Stadium

Invest East Yorkshire and Invest Hull are pleased to announce the next Construction Summit, set to take place on 20 November 2024, at MKM Stadium. The event is designed to bring together businesses within the construction sector to focus on their key assets, people, and their required skills.

The summit will focus on how businesses in the construction sector can support their employees to get the best out of them and address key concerns such as recruitment, apprenticeships and succession planning.

The Construction Summit 2024 will cover crucial topics including:
• Apprenticeships
• Accreditations and standards
• Succession planning, recruitment and retention of staff

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How to Grow Your Sales in a Small Business for Free!

20 November 2024

09:30am - 12:30pm

Louis Pearlman Centre

Are you new to sales or a little unsure how to sell at this moment in time?

In such a competitive time we all know that business can be won and lost on how good your company is at closing sales and delivering the value the customer needs. This fundamentals of selling workshop introduces you to the foundation skills of selling that all SMEs need to grow your business.

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Is Starting A Business Right For Me?

26 November 2024

17:00pm - 20:00pm

Scotchburn Garth, Driffield

Are you interested in starting your own business? If you are but don’t know where to start, then come along to one of our free business advice workshops, aimed at dispelling some of the myths around how to start a business and giving you lots of useful help and tips on how to progress your ideas. Whether you are looking to turn a hobby into a career, looking to leave your job and start up your own business or have a great idea but don’t know what to do next, our free workshops will help you understand what steps to take.

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Understanding Net Zero and Scope Emissions

27 November 2024

13:00pm - 16:00pm

Brough Business Centre

By the end of the workshop, you will have the knowledge and tools needed to measure, manage, and reduce your organisation's carbon footprint, and develop strategies to achieve Net Zero emissions.

  • Gain a thorough understanding of Net Zero and Scope 1, 2, and 3 emissions.
  • Learn how to measure and calculate their organization's carbon footprint.
  • Develop strategies to set and achieve science-based emission reduction targets.
  • Acquire practical tools for creating and implementing a Net Zero plan.
  • Understand the importance of monitoring, reporting, and communicating progress.
  • Be prepared to engage stakeholders in the journey towards Net Zero.

This workshop is designed to be highly interactive, combining theoretical knowledge with practical application to ensure you can confidently apply what you learn to your own organisations.

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A First Look At Film

28 November 2024

12:30pm - 16:30pm

Louis Pearlman Centre

In today's fast-paced digital world, creating effective video content demands more than just filming. Join our upcoming session to explore the dynamic landscape of video marketing across platforms like YouTube, X (formerly Twitter), Facebook, Instagram (reels), or TikTok.

Our FREE workshop is designed to provide you with practical insights into tailoring video content for different channels, helping you navigate what experts refer to as "channel optimisation." We call it horses for courses! No prior experience required!

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Building Supply Chain Resilience with Digital Technologies

2 December 2024

09:30am - 16:30pm

Beverley Business Centre

In an increasingly complex and volatile world, building supply chain resilience is critical for business success. Join us for an immersive full-day workshop, "Building Supply Chain Resilience with Digital Technologies," where we will explore how digital innovations can enhance the robustness and adaptability of your supply chain. Learn to leverage cutting-edge technologies to predict disruptions, optimise operations, and ensure continuity in the face of challenges

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Employing your First Person

3 December 2024

14:00pm - 16:30pm

Tom Pudding Way, Goole

Congratulations! Only 2%* of UK businesses reach this stage in growth to require the employment of their first member of staff. This is a big step for any new business, so, what do you need to think about before moving to this next stage in your journey?

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Brand Basics for Your Business

4 December 2024 - 30 September 2024

09:30am - 11:00am

Online

"Brand Basics For Your Business" is an introductory course designed to clarify the often-misunderstood concept of a brand. It's more than just a logo—it's about creating a compelling story and visual identity that connects your business with your existing and potential customers, to build loyalty and create new sales.

This course is ideal for business owners, marketing professionals, and anyone interested in learning about the foundational aspects of branding. Whether you're looking to refine your existing brand or starting from scratch, this event will provide valuable insights to help guide your branding journey. 

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Canva for Business (Intermediate)

11 December 2024

09:30am - 12:30pm

Online

This is our intermediate Canva workshop. It is designed for businesses who have their own paid Canva account and have some experience of the platform. During this session we will introduce delegates to the brand toolkit - how to set up logos, colours, fonts and other key assets. Then it’s about creating more content, but with a strong focus on design principles (colour, contrast, position etc) so that we’re not thinking just about creating content but creating really good content.

Note: you’ll need to have your own paid Canva account and any logos you may have.

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